PRIVACY POLICY

Last updated: July 30, 2026

Introduction:

Lanternist ("we," "our," or "us") is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your personal information when you visit our website or contact us.

By using this website, you agree to the practices described in this Privacy Policy.

We may collect personal information that you voluntarily provide when you interact with Lanternist, including when you:

  • Submit a contact form

  • Schedule a consultation

  • Subscribe to our mailing list

  • Request information about our services

  • Contact us by email or other means

Information submitted through our contact forms is used solely to respond to your inquiry or provide requested information. We do not use contact form submissions for marketing unless you have expressly opted in.

Depending on how you interact with us, this information may include:

  • Name

  • Company name

  • Email address

  • Phone number (if provided)

  • Details you choose to share about your business or project

Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies and similar technologies to help us understand website performance and improve your experience.

This information may include:

  • IP address

  • Browser type and version

  • Device information

  • Operating system

  • Pages visited

  • Date and time of your visit

  • Referring website

  • General website usage information

How We Use Your Information

We use the information we collect to:

  • Respond to inquiries and consultation requests

  • Provide and improve our services

  • Communicate with you about your request or project

  • Send marketing communications when you have opted in

  • Analyze website performance and visitor behavior

  • Improve the functionality and security of our website

  • Comply with applicable legal obligations

If you subscribe to our marketing communications, you may unsubscribe at any time by using the unsubscribe link included in our emails or by contacting us directly.

Lanternist does not sell or rent your personal information to third parties.

Legal Basis for Processing

Where the General Data Protection Regulation (GDPR) applies, Lanternist processes personal information only where there is a lawful basis to do so. Depending on the circumstances, we may process your information because:

  • You have provided your consent.

  • Processing is necessary to respond to your inquiry or provide requested services.

  • Processing is necessary to comply with legal obligations.

  • Processing is necessary for our legitimate business interests, provided those interests do not override your rights and freedoms.

Cookies & Analytics

Our website uses cookies and similar technologies to improve your browsing experience, understand how visitors interact with our website, and measure the effectiveness of our marketing efforts.

We currently use the following services:

  • Google Analytics to measure website traffic, visitor behavior, and website performance.

  • Meta Pixel to measure advertising performance, understand user interactions, and help deliver more relevant advertising on Meta platforms, including Facebook and Instagram.

  • Essential website cookies that enable core website functionality.

Where required by applicable law, non-essential cookies will only be used after you have provided your consent. You may manage or withdraw your cookie preferences at any time through our cookie consent banner or your browser settings.

You can also configure your browser to block or delete cookies. Please note that disabling certain cookies may affect the functionality of portions of this website.

Third-Party Services

To operate our website and provide our services, we work with trusted third-party providers.

  • Google Analytics for website analytics

  • Mailchimp for email communications and newsletters

  • Meta Pixel for advertising measurement and campaign performance

  • Website hosting providers

  • Technology providers that support the operation and security of our website

These providers process information only as necessary to deliver their services and maintain their own privacy policies. We encourage you to review their privacy practices for additional information.

Data Retention

We retain personal information only for as long as necessary to:

  • Respond to inquiries

  • Deliver requested services

  • Maintain appropriate business records

  • Comply with applicable legal and regulatory requirements

When information is no longer required, it is securely deleted or anonymized where appropriate.

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Request access to your personal information

  • Request correction of inaccurate information

  • Request deletion of your personal information

  • Request restriction of processing

  • Object to certain processing activities

  • Withdraw consent where processing is based on consent

  • Request a copy of your personal data where applicable

If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction with applicable privacy laws, you may also have the right to lodge a complaint with your local data protection authority.

Data Security

Lanternist takes reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, disclosure, alteration, or destruction.

While we strive to protect your information, no method of electronic transmission or electronic storage can be guaranteed to be completely secure.

International Data Transfers

Some of our service providers may process or store personal information in countries outside your country of residence. Where required by applicable law, appropriate safeguards are implemented to protect personal information during international data transfers.

Third-Party Links

Our website may contain links to third-party websites for your convenience. Lanternist is not responsible for the privacy practices or content of external websites. We encourage you to review the privacy policies of any third-party websites you visit.

Children's Privacy

Our website is intended for business professionals and is not directed to someone under the age of 18. We do not knowingly collect personal information from children. If we become aware that personal information has been collected from a child without appropriate consent, we will take reasonable steps to delete that information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, legal obligations, or website functionality. Any updates will be posted on this page with a revised "Last Updated" date.

Contact Us

If you have questions about this Privacy Policy or how Lanternist handles your personal information, please contact us at info@lanternists.com